Knowledge Bridge
Global Intelligence for the Digital Transition
Global Intelligence for the Digital Transition
The sixth guidebook in our series was created through the efforts in supporting innovation by MDIF’s SAMIP (South Africa Media Innovation Program) and Children’s Radio Foundation. This MAS series of practical guides for media…
//April 26 / 2019 //read moreI’ve been a nomad worker for some time. And I’m shocked at how few journalists seem to be prepared for mobile working. So I thought I’d offer a few tips. If you can afford it, buy your own equipment. I’ve been buying my own laptop…
//July 18 / 2018 //read moreVenture capitalist Mary Meeker has been presenting her deck on internet trends for a few years now. Twenty-three, to be precise. They’re good, albeit lengthy, always thought-provoking. And each year I see if I can use her data to tell…
//July 4 / 2018 //read moreQuartz’s new iPhone app that transforms the news consuming experience into an interactive chat has been given a big thumbs up by media commentators. Quartz, which is owned by Atlantic Media, prides itself on its originality in delivering…
//April 8 / 2016 //read moreOn one level, the synergy between publishers and platforms looks natural, a win-win: publishers need their content to reach an audience so they can attract advertisers; platforms have audience in abundance but need diverse, engaging…
//November 30 / 2015 //read moreWith mobile growing so rapidly, particularly in emerging markets, there has been much talk of mobile killing the desktop. Desktop still plays an important part in digital media consumption, however, interpretation and understanding of the…
//June 1 / 2015 //read moreThe old formula of a news outlet simply providing objective news is out-of-date.
//July 22 / 2014 //read moreThe Financial Times’ CTO John O’Donovan told news executives at the Mobile World Congress in Barcelona not to ‘obsess’ about delivering their content via specific platforms. Instead they should keep their focus on the big picture and…
//March 3 / 2014 //read moreWith the search engine and social media giants dominating the mobile advertising market, and with smartphones now accounting for about a third of news website usage, what can news businesses do to develop revenues in the short term? News…
//January 16 / 2014 //read moreIn many emerging markets, mobile is the only way that many people access content. If you don’t deliver a mobile-optimised experience to your mobile audience, you’re missing an opportunity to grow audience and revenue. Serving these new…
//July 24 / 2013 //read more