Knowledge Bridge
Global Intelligence for the Digital Transition
The sixth guidebook in our series was created through the efforts in supporting innovation by MDIF’s SAMIP (South Africa Media Innovation Program) and Children’s Radio Foundation. This MAS series of practical guides for media…
//April 26 / 2019 //read moreQuartz’s new iPhone app that transforms the news consuming experience into an interactive chat has been given a big thumbs up by media commentators. Quartz, which is owned by Atlantic Media, prides itself on its originality in delivering…
//April 8 / 2016 //read moreIn many emerging markets, mobile is the only way that many people access content. If you don’t deliver a mobile-optimised experience to your mobile audience, you’re missing an opportunity to grow audience and revenue. Serving these new…
//July 24 / 2013 //read moreAs audiences shift to mobile, advertising is following them, and in some major markets mobile advertising is expected to triple in the next year. Mobile industry expert Terence Eden explains how to use mobile ad networks to start earning…
//July 24 / 2013 //read moreLast year, the number of internet subscribers doubled in Zimbabwe, largely due to the increase in mobile internet users. The mobile revolution is here, and news organisations need to think beyond how to distribute their content to mobile…
//February 26 / 2013 //read moreUS networking giant Cisco has released its latest five year forecast for mobile data use. The report highlights how rapidly increasing mobile data use will have profound implications for news organisations as mobile becomes the primary way…
//February 12 / 2013 //read morepaidContent has compiled a list of the 50 most successful digital media companies. The list is a goldmine of information about digital media developments around the world and also business models and revenue streams that you might want to…
//August 3 / 2012 //read moreHackathons are an excellent way of getting editors, journalists and developers to work together at news organisations to create new mobile and web applications that the paper, website or radio or TV station can use. Focusing on content,…
//August 2 / 2012 //read moreAfrica is set to become the world’s second largest mobile market by the end of this year. Audiences and advertisers are rapidly moving to mobile, with many African mobile owners only accessing the web via their phones. News organisations…
//July 26 / 2012 //read moreRecent surveys show that people who use mobile devices – in particular tablet-users – consume more news and are more willing to pay for access than those who use computers. News organizations can benefit by building mobile services to…
//July 11 / 2012 //read more