Knowledge Bridge
Global Intelligence for the Digital Transition
Global Intelligence for the Digital Transition
The sixth guidebook in our series was created through the efforts in supporting innovation by MDIF’s SAMIP (South Africa Media Innovation Program) and Children’s Radio Foundation. This MAS series of practical guides for media…
//April 26 / 2019 //read moreMany great actors failed to adapt from silent movies to the “talkies” and disappeared from the big screen. By the same token, many great journalists risk fading away because they are not adjusting from the era of virtually silent audiences…
//September 1 / 2016 //read moreEmail newsletters are back in fashion, with leading digital players like Quartz, Vox and the Financial Times investing in the format.
//November 14 / 2014 //read moreWhat separates a successful innovative media project from the rest?
//September 1 / 2014 //read moreLots of tools are available when developing a website – from mining data from user management systems, through analyses and heatmaps, to drowning in numbers from Google Analytics. And there are of course many others. As is usually the case…
//March 11 / 2014 //read moreOut of all the tools available for media websites, only a few are more useful than A/B testing. A/B testing allows for much better decision-making along with fine-tuning the website into perfection. At the same time, it’s one of the…
//February 1 / 2014 //read moreInternet is often described as ‘the most measurable medium ever created’, thus real-time analytics is designed to monitor very precisely the current data on the behavior of visitors in order to help you optimize your website, content and…
//January 10 / 2014 //read moreEvery new website faces a daunting problem: “How do I get people to visit my site?” Most websites have only a handful of options. They can spend money to promote their brand and URL through advertising networks and other…
//January 8 / 2014 //read moreNepal’s Center for Investigative Journalism hosts publishers to discuss the threats and opportunities in “Doing Digital”.
//December 30 / 2013 //read moreIf you’re looking for an example of an old media business that understands digital then you won’t do much better than the Financial Times.
//December 6 / 2013 //read more