Knowledge Bridge
Global Intelligence for the Digital Transition
Global Intelligence for the Digital Transition
The guide summarizes current trends and approaches to critical issues in an easily understandable way and provide links to other resources – always with a strong emphasis on practical use and real-life examples.
//December 18 / 2017 //read moreThe Guardian, the world’s third largest news site, has launched a membership scheme putting community and events at the heart of its plans to finance its paywall-free digital development.
//September 22 / 2014 //read moreNewspapers have compensated for lack of advertising by increasing cover price.
//June 3 / 2014 //read moreA significant portion of your newsroom is hiding from you …
//May 29 / 2014 //read moreBefore media companies can shift their business strategies toward digital, they must first change the structure and culture underpinning their organisations, writes Dr Tilmann Knoll, head of management development at Germany’s Axel…
//May 27 / 2014 //read moreBuying publishing software is complex and, while features are important, it’s one of many things that should be considered when going software shopping. Here is a checklist of considerations
//January 28 / 2014 //read moreHeld in Moscow at the beginning of October 2013 for technology, product and commercial managers from Russian and Ukrainian media, the seminar focused on techniques needed to select, measure and manage technology to in order to deliver…
//October 11 / 2013 //read moreJeff Bezos was questioned by NBC on whether he sees a day when there is no more a print version of the Washington Post.
//September 29 / 2013 //read moreStarting up a news site has become the easiest thing in the world over the last decade, but building a long-lasting media company from scratch is among the hardest. Hiring the right people is essential to building a sustainable media…
//July 18 / 2013 //read moreWhile there are a few well-known and oft-cited paid content success stories, performance is decidedly mixed outside of those shining examples, says Earl Wilkinson, the executive director and CEO of the International News Media Association.…
//July 17 / 2013 //read more