Knowledge Bridge
Global Intelligence for the Digital Transition
Global Intelligence for the Digital Transition
Digital media brings a huge range of benefits to journalists, allowing you to reach new audiences, engage them via social media, and try new story-telling techniques using an ever increasing set of often low-cost tools. However, digital…
//August 23 / 2012 //read moreWith social networks and social media attracting hundreds of millions of users, news organisations have worked hard to develop social media strategies. One of the biggest questions amongst editors and media executives has been whether the…
//August 15 / 2012 //read moreAt a recent MIT-Knight Centre conference, several innovative apps, and future apps, were brought up that ease the work of using data for journalists and bring data journalism and fact-checking directly into the hands of the audience. We…
//July 12 / 2012 //read moreRecent surveys show that people who use mobile devices – in particular tablet-users – consume more news and are more willing to pay for access than those who use computers. News organizations can benefit by building mobile services to…
//July 11 / 2012 //read moreTech giant Microsoft has been forced to write off billions from an online display ad business it bought in 2007. The digital display ad market has changed dramatically in the last five years, and you can learn a lot from Microsoft’s…
//July 11 / 2012 //read moreThe Guardian is well known for its efforts to tap into the knowledge and experience of its audiences, opening up even its daily newslists to the public. It’s now tweaking its public engagement efforts after finding that more focused…
//July 10 / 2012 //read moreBuilding on our recent articles on developing a product mindset, we look at one established media group that has successfully launched a portfolio of 25 digital products in the last two years. It has found that careful vetting and…
//July 6 / 2012 //read moreWith the disruption in the news industry in the West, one technology and journalism entrepreneur worries about the future of local news and information. His biggest concern is that local news businesses are still letting digital start-ups…
//June 28 / 2012 //read moreOn June 23, the Brazilian newspaper Estado de S. Paulo will sponsor the first hacking marathon in Brazil. It was the first time that a media organisation in Brazil will support such an event. Hackathons or hackdays bring together…
//June 22 / 2012 //read moreMobile communications are one of the most exciting areas of development in Africa, and we look at predictions from more than 30 of the continent’s entrepreneurs of what the mobile revolution will bring by 2020.
//June 6 / 2012 //read more