Knowledge Bridge
Global Intelligence for the Digital Transition
Who is reading, watching or listening to your online content? And where are they from? Web analytics measures performance and can inform site strategies. How metrics help your journalism? How BBC News uses web analytics? BBC prepared the…
//October 15 / 2014 //read moreNewspapers, which have been accompanying western civilization for the past 200 years, have never been in such deep crisis. There is only one possibility: for serious news not to vanish, readers …
//October 14 / 2014 //read moreFrédéric Filloux of Monday Note says the era of news media based on a single product is over. Diversification is the only way: it’s no longer a question of whether to develop other revenue streams, it’s a question of deciding which ones…
//October 13 / 2014 //read moreChartbeat, a web software company that serves publishers with real-time analytics, has gained accreditation from the Media Rating Council for a new way of measuring the actual attention of readers, as part of a move to get publishers and…
//September 30 / 2014 //read moreThe Guardian, the world’s third largest news site, has launched a membership scheme putting community and events at the heart of its plans to finance its paywall-free digital development.
//September 22 / 2014 //read moreWhat separates a successful innovative media project from the rest?
//September 1 / 2014 //read moreThe old formula of a news outlet simply providing objective news is out-of-date.
//July 22 / 2014 //read moreThe goal of Digital First Media’s Project Unbolt was to develop a step-by-step plan to accelerate the digital transition of newsrooms.
//July 18 / 2014 //read moreThe arrival of social networks has allowed for quick dissemination of content – in a few hours, articles can fly over the whole of the internet, and YouTube videos can have millions of views. Social networks have become an important…
//July 7 / 2014 //read moreWhat are the lessons you can learn from short-lived Project Thunderdome experiment?
//June 11 / 2014 //read more