Knowledge Bridge
Global Intelligence for the Digital Transition
Using more than one platform for a project or campaign can be a strength, not just a challenge. But to give yourself the best chance of success, you need to think strategically from the outset. Make your planning multi-platform from the…
//January 18 / 2013 //read moreSouth Africa’s Mail & Guardian were early movers online, launching the first news website in Africa in 1994. As digital revenues grew, the newspaper recently shifted to a digital first strategy, but the news group’s CEO Hoosain…
//December 20 / 2012 //read moreMajor news organisations like The Guardian, The New York Times and The BBC are breaking new ground with data-driven visual journalism, but digital editor Paul Rowland, who works at a regional news group in Wales, has shown that these…
//December 14 / 2012 //read moreIn our second edition of Digital Briefing Live, we talk to Sam Greene at the New Economic School in Moscow about the changes that rapid internet growth is bringing to Russian society, politics and media. For news organisations, he said…
//November 2 / 2012 //read moreJournalism isn’t the first industry to face disruption, and Clayton Christensen of Harvard Business School has made a career out of studying how companies and industries respond to chaotic change. Now, he has turned his attention to the…
//October 22 / 2012 //read moreIn our first Digital Briefing Live feature, we speak to Geir Terje Ruud, the editor of Ekstrabladet.dk, the website of the popular Danish tabloid. He discusses print-digital story planning and newsroom organisation. He also talks about…
//September 27 / 2012 //read moreAt last week’s WAN-IFRA conference in Kiev, the challenge facing newspapers in the digital age was lack of ‘intensity’, deep engagement and loyalty. The Wall Street Journal’s Raju Narisetti offered one solution: Deliver better journalism…
//September 13 / 2012 //read moreIn many parts of the world, social media has changed journalism for audiences and journalists. This phenomenon is global, and we take a look at a study in Nigeria and observations in Jamaica to see how journalists are using social media in…
//September 11 / 2012 //read moreThe Knowledge Bridge is about helping independent news organisations make the digital transition. While you look forward to your digital future, it’s worth taking look back to the digital vision of the Washington Post’s managing editor.…
//August 24 / 2012 //read moreIn a new feature for the Knowledge Bridge, we highlight digital media trends and insights from around the world. This week, we look at how print media in South Africa recognise the digital transition by adding it a digital focus to their…
//August 10 / 2012 //read more